This is a simple article that I have started working on. It has an extended version which is accessible by pressing 'Read more'
For years now we’ve heard the phrase “SEO is dead” being bandied around the net, most recently in an ill-advised article in UK newspaper The Guardian. At the time, the article caused something of a rumpus around the web from various SEO professionals who quickly printed some responses.
Here is an interesting article I found at http://www.sitepoint.com/seo-strategies-designers-part-1/# (the link will open in a new window, which is good practice when linking to an external site):
SEO Strategies for Designers, Part 1
The idea that SEO is dead has been around for a long time, almost as long as the discipline itself. It’s fair to say that these days, SEO encompasses a range of techniques, rather than just optimizing a site, so it’s probably better described as digital marketing overall.
But what, if anything, does SEO mean to the web designer? Is it their job to ensure that the site has the correct meta information and on-page keywords? Or is it just the technicalities like site structure that they should concentrate on?